The Singapore-based Australian bought Imaginative and prescient Technique Storytelling, or VS Story, to public relations agency Pink Hill in 2022.
Hocking launched VS Story to present sustainability options in Asia extra visibility and assist manufacturers place themselves within the sustainability context.
She is now engaged on a venture foundation with Now Companions, a consultancy that works with multinationals and family-run firms on growing sustainable enterprise fashions.
VS Story is now led by Serene Tan, who experiences to Pink Hill’s group president, Manisha Seewal.
VS Story was one of many first firms in Singapore to change into an authorized B Corp, a sustainability certification scheme with rigorous environmental and social requirements. Nonetheless, the corporate just lately misplaced its B Corp standing as a result of it was acquired by Pink Hill.
Hocking was beforehand an envoy for B Corp in Southeast Asia.
She informed Eco-Enterprise: “Because the local weather disaster accelerates, I proceed to help these genuinely dedicated to impactful work throughout South and Southeast Asia. This implies, doing what I can to contribute in direction of Singapore’s imaginative and prescient of changing into a world hub for philanthropy and inexperienced finance, and persevering with the mission of the B Corp motion; to remodel the financial system right into a extra inclusive, equitable, and regenerative international economic system.”
Hocking can also be co-founder and govt director of the Singapore Eco Movie Pageant, which brings sustainability points to a broader viewers by means of documentaries.
Over her profession as a social entrepreneur, she co-founded GA Round, beforehand often known as Gone Adventurin’, a sustainability consultancy, and video manufacturing firm LateNite movies, along with her brother in 2008.
In an interview with Eco-Enterprise final 12 months, the Australian shared her expertise with burnout, and the way making important life-style modifications helped her survive the stress of operating a enterprise through the Covid-19 pandemic.
