Extra Than 3× As Many Tesla Mannequin Y Gross sales As Tesla Mannequin 3 Gross sales In USA In 1st Quarter

Join day by day information updates from CleanTechnica on electronic mail. Or observe us on Google Information!

Tesla’s simply had a tricky quarter, together with in the USA, however a tricky quarter for Tesla can be a surprising, fantabulous success for another firm attempting to promote electrical automobiles. Within the USA, in accordance with knowledge from Cox Automotive and Kelley Blue E-book, a couple of out of each three new electrical vehicles on the highway had been Tesla Mannequin Ys, and a couple of half of all new electrical vehicles on the highway had been Teslas. After all, that’s nothing new. I don’t recall what number of years it’s been that Tesla has accounted for greater than 50% of US EV gross sales, but it surely’s undoubtedly been years.

A little bit extra fascinating to me is the truth that the Tesla Mannequin Y outsold the Mannequin 3 by greater than 3 to 1. Folks love their crossovers, don’t they? I’ve created US electrical automobile gross sales experiences for years, and estimates of Tesla mannequin gross sales have been a part of that — since Tesla doesn’t get away gross sales by area, and even by mannequin now. It’s not clear if Cox Automotive and Kelley Blue E-book have official registration knowledge from the states or are additionally making knowledgeable estimates primarily based on varied sources, however I don’t suppose the imbalance between the Mannequin Y and the Mannequin 3 has ever been so nice within the Mannequin Y’s favor.

There are certainly a couple of causes for this. One is that the brand new model of the Mannequin 3 simply bought to the US and manufacturing and deliveries had been ramping up. There might have been a notable provide scarcity. If that’s the large wrongdoer, the subsequent two explanations might not matter, or exist, in any respect. One is that, maybe, individuals are not wanting to get the brand new Mannequin 3 due to the dearth of a P-D-N-R stalk. That has spooked lots of people out and turned them off from the brand new Mannequin 3. Then there’s the long-term development towards SUVs and crossovers — fewer and fewer folks need sedans. Strongly supporting that development, some core Mannequin Y trims had been additionally eligible for the complete $7,500 tax credit score whereas the Mannequin 3 Efficiency (the costliest choice) was the one Mannequin 3 eligible for the $7,500 tax credit score. In consequence, you may really get a Mannequin Y for cheaper than a Mannequin 3! If you get extra cargo house (much more), extra passenger house (a bit extra), and a better seating place for much less cash, it’s laborious to cross up.

The third greatest promoting electrical mannequin was the Ford Mustang Mach-E. Although, the Mannequin 3 nonetheless had greater than thrice as many gross sales because the Mustang Mach-E, which had 3.5% of the US EV market (in comparison with the 11.3% of the Tesla Mannequin 3 and the 35.4% of the Tesla Mannequin Y). Like I mentioned on the high, a tricky quarter for Tesla can be a surprising, fantabulous success for another firm attempting to promote electrical automobiles.

The Rivian R1S and Ford F-150 Lightning rounded out the highest 5, with the 2 of them grabbing 2.9% and a pair of.8% of the US EV market, respectively.

Right here’s the complete high 10 record:

1. Tesla Mannequin Y — 96,729 gross sales (35.4% of US EV gross sales)
2. Tesla Mannequin 3 — 30,842 gross sales (11.3%)
3. Ford Mustang Mach-E — 9,589 gross sales (3.5%)
4. Rivian R1S — 8,017 gross sales (2.9%)
5. Ford F-150 Lightning — 7,743 gross sales (2.8%)
6. Chevy Bolt EV/EUV — 7,040 gross sales (2.6%)
7. Hyundai IONIQ 5 — 6,822 gross sales (2.5%)
8. Volkswagen ID.4 — 6,167 gross sales (2.3%)
9. Cadillac LYRIQ — 5,800 gross sales (2.1%)
10. Tesla Mannequin X — 5,607 gross sales (2.1%)

Naturally, with Tesla gross sales down and Tesla accounting for such a good portion of the EV market, US EV gross sales dropped within the first quarter. “Electrical car gross sales within the U.S. declined throughout Q1 2024 — the primary quarter-over-quarter downturn since Q2 2020,” Stephanie Valdez Streaty, Cox Automotive’s Director of Business Insights, famous. That’s regardless of Rivian gross sales rising 71% yr over yr, BMW EV gross sales rising 63%, Audi EV gross sales rising 29%, Cadillac EV gross sales rising 499%, Ford EV gross sales rising 86%, Hyundai EV gross sales rising 76%, and Kia EV gross sales rising 138%. Another manufacturers did see their EV gross sales drop, however as you’ll be able to see, the primary quarter was really a really robust quarter for a number of fashionable electrical automobiles markets. It was only a notably dangerous quarter for Tesla wherein is gross sales, unusually, dropped not simply quarter over quarter but in addition yr over yr. And, because the story occurs to nonetheless be, as Tesla goes, so goes the general US EV market.

I’m very curious to see what the second quarter brings. Any predictions?