I keep in mind attending a commerce present through which varied meals gadgets had been being launched, and operating throughout the seller of a brand new orange soda that he marketed as “all-natural.”
“How a lot precise orange is in that may of soda?” I requested innocently.
“Zero,” got here the response.
“Are you saying that 100% of the orange taste comes from a number of chemical substances that simulate the style of an orange?”
“Precisely.”
Then in what sense can anybody presumably declare that this can be a pure product? I’m not saying that it’s a foul product, but it surely’s definitely not pure.”
Greenwashing is throughout us, and it’s not going away. There are organizations whose goal is to establish and name out cheaters on this house, although it appears unlikely that they’ll sustain with the liars.
