Mars Vitality Group has entered a strategic funding into CalState Photo voltaic by way of its subsidiary, Solara Residence Vitality, making it the seventh firm to be built-in into Mars Vitality’s portfolio.
The funding strengthens Mars’ presence within the new-home building photo voltaic market and expands its California capabilities, says the corporate. James and Chris Pearce, brothers and co-founders of CalState, will lead Mars’ new-home division underneath Solara as its CEO and COO, respectively.
“Our alliance with CalState brings aboard seasoned management, cultivated builder relationships, and operational prowess,” says Mars’ Abe Emard. “With James and Chris steering our new-home division, we’re strategically positioned to dominate the new-home building sector and develop our share within the industrial photo voltaic market.”
“Becoming a member of forces with Mars allows CalState to harness the in depth sources of a bigger company, together with developments in expertise, finance, procurement and advertising,” provides James Pearce.
