April 23, 2024: 10AM to 10:40AM ET
Near 700 million individuals visited Ikea shops final 12 months. As we speak Ikea is utilizing its footprint — it’s the world’s largest furnishings retailer — to encourage these clients to develop sustainable consumption habits. This features a push for plant-based meals, promoting applied sciences that save water and vitality, and new providers for taking again, recycling and reusing gadgets individuals not need. On this episode of Local weather Pioneers, a brand new GreenBiz video sequence that includes innovators and executives working to mitigate the local weather disaster, host Heather Clancy will discuss with the chief who has led this mission for 3 years: Karen Pflug, chief sustainability officer at Ingka Group, which operates most of Ikea’s shops.
Be taught firsthand how Pflug, who has held a spread of senior management roles in trend and sportswear manufacturers corresponding to Nike and Reebok, helps clients lengthen the lifetime of furnishings they buy, experiments with reusable packaging and measures return on funding, each environmental and monetary.
The dialog will cowl:
- How Ikea helps customers embrace “sustainable existence” and the way that impacts income
- How Pflug includes retail employees and clients
- Classes discovered about designing for circularity
- How Ikea is shifting 50 % of in-store menus to plant-based meals
- How Pflug interacts with key allies within the C-suite throughout the group
- Her crew construction
- Her typical day, crew assembly and board prep strategies
Be part of stay and ask Pflug your questions. Or register to observe the recorded interview and evaluate the transcript. Key management insights and Ikea case research may also be posted as a part of the brand new Local weather Pioneers sequence on GreenBiz.com.
