Eco-Enterprise has received prime recognition for its revamped publication collection at this 12 months’s Asian Digital Media Awards, organised by the World Affiliation of Newspapers and Information Publishers (WAN-IFRA).
The media firm was awarded ‘Finest Publication’ within the small and medium media class on the Asian Digital Media Awards 2024, one of many largest regional information media business occasions on digital traits, income and know-how.
The award recognises excellence in publication providers. This follows a revamp and rebranding of the Eco-Enterprise publication right into a fully-curated collection, ‘Insights’, which was launched in August final 12 months.
The collection contains the flagship ‘Insights Weekly’ publication despatched each week to a rising international database of 95,000 subscribers, ‘Insights Every day’ updates, and month-to-month ‘Insights’ nation newsletters on sustainable improvement information and traits in Singapore, Philippines, Malaysia, Indonesia, India and China.
A key element of the publication is a personalised word the place writers share on-the-ground insights from the cities they reside in. From waste administration points in Cebu and Bali’s thriving start-up scene to new sustainable finance guidelines from Singapore’s central financial institution and China-United States local weather diplomacy, editors and writers from Eco-Enterprise share their observations and evaluation, and ship essential commentary on sustainabilty-related subjects of the day.
Eco-Enterprise deputy editor Ng Wai Mun mentioned the publication has been progressively increasing its publication choices to particular nation markets corresponding to China, India and Indonesia and the revamped collection supplied a chance to streamline the branding of its product providing.
“Newsletters are extraordinarily necessary for us to achieve a smaller area of interest viewers and our numerous nation markets, in addition to present a base for us to strengthen engagement with subscriber communities,” she mentioned.
“The ‘Insights’ collection has additionally been an necessary platform for writers and editors on the Eco-Enterprise workforce to take the lead in content material curation and commentary writing.”
Eco-Enterprise founder and managing director Jessica Cheam on stage to obtain the award for Finest Publication. Picture: Eco-Enterprise
Jessica Cheam, Eco-Enterprise’s founder and managing director, mentioned she is heartened by the help from readers and publication subscribers and the popularity from the awards. “Our regional newsroom will proceed to ship high-quality and significant content material that helps break down advanced subjects for our viewers. We may even proceed to refresh our publication choices to achieve out to new readers and hold current readers engaged.”
This 12 months’s WAN-IFRA Asian Digital Media Awards Asia had 136 submissions in complete. Singapore-based SPH Media was the most important winner of the night with 5 gold and three silvers adopted by the South China Morning Submit, which clinched two golds and two silvers.
This 12 months’s awards additionally featured some first-time winners, together with KBR, liputan6.com, Man of Many and Yonhap Information Company.
Final 12 months, Eco-Enterprise picked up three Asian Digital Media Awards, two within the podcast class and one for its model studio’s marketing campaign. It received the highest prize for ‘Finest Podcast’ for a collection on different protein and the Asian shopper’s shift to a extra sustainable, plant-based weight loss program and runner-up prize for a bilingual podcast recorded in Bahasa Melayu and English that featured a bunch of Orang Asli filmmakers.
Eco-Enterprise’s model partnership with Honest Finance Asia (FFA) to supply long-form tales additionally received the runner-up recognition for ‘Finest Sponsored Content material Marketing campaign’ on the regional media awards.
The Eco-Enterprise ‘Insights’ publication collection.
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